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Client Stories

LexiaStudio is a key fit for Mamee

Mamee-Double Decker (M) Sdn Bhd Mamee-Double Decker (M) Sdn Bhd (MAMEE) is ASEAN’s most unique and exciting snack company – established more than 50 years …

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Videos

Uncertain Times For Price & Promotions

Pricing & Promotions in Times of Uncertainty – Lexia Analytics For years inflation has been at historical lows in much of the world. In the …

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Articles

The Importance of Customer Growth & Profitability

Customer profitability – an essential question that often remains unanswered We were taught in our first consulting role that strategy is all about making choices …

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