From too much data to focused insights.

From flying blind to being in control

From recommendation to implementation.

About Lexia Analytics

Revenue management experts

Lexia Analytics is a consultancy and IT solution provider focusing on pricing and revenue management for consumer goods companies and retailers. Founded in Singapore in 2008, we are currently located in Singapore and the UK. We offer the full spectrum from Consulting, Analytics and Software solutions for:

  • Net revenue optimization
  • Promotion management system
  • Sales force effectiveness training
  • Demand forecasting using machine learning

The beauty of these people is that they so easily earn their own fees back!

Chief Customer Officer, drinks business

From a trade spend perspective we were driving at full speed through the dark with no line-of-sight at all. [Lexia] effectively turned on the light for us which completely transformed our business.

Managing Director, drinks business

I have worked with a number of consultants over the years, but I can honestly say, you have set a new benchmark on not only the quality of work, but the passion and genuine commitment to get the best results for us.

Sales Director, International wine company

Our Services

Trade Promotion Management

We develop a highly customizeable and fully integrated system. Control and optimize your trade promotions from anywhere, anytime!

Adaptive Demand Forecasting

Employing self-learning models to forecast demand using Microsoft SQL Server Machine learning capabilities.

Custom Apps

Highly skilled solution provider, certified with Microsoft Partner's Gold Application Development Competency.

Net Revenue Optimization

Unlock the potential between gross and net revenue, identify list price inflation, compressible and incompressible trade spend and other levers for improving net revenue.

Sales Force Effectiveness

Structured review of sales force performance including internal benchmarking and identifying sales drivers to help your sales force reach maximum potential.

Implementation Support

Your net revenue management system looking complicated? Implementations are delayed and overbudget? We can help you get your IT projects back on track. Or better yet, we can help plan and execute them from the start!

Our Team

Jelle de Jong

Director and Founder

Wouter van Rij

Director and Founder

Joseph Kuah

Associate Director

Luca Cesarano

Associate Director

Lisa Yulianti

Senior Developer

Yee Hwa Ching

Project Leader

Kenneth Kwan

Analyst

Besam Khaung Naw

Web Application Developer

Jacelyn Tee

Office Manager

Chris Cayaba

Senior Developer

Kevin Hadinata

Analyst

Kiren Baines

Senior Analyst

Nora Limanto

Senior Developer

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